, 01/ 03
Marketplace platforms lose trust on the smallest broken signals first. Typos. Dead end flows. Missing schema. The big features do not matter if the small signals fail.
FICAITION · case file · influsway.case
Twenty three point conversion audit with critical fixes deployed inside 48 hours
23 Points Conversion issues identified in one audit cycle
Conversion Audit · Revenue Leak Identification · 48 Hour Critical Fix Deployment
SHIPPED
OWNED BY CLIENT
influsway.case● LIVE
› CLASSConversion Audit
› STATUSSHIPPED
› OUTCOME23 Points
› OWNERSHIPCLIENT
› SOURCEFICAITION STUDIO · DXB
── THE SITUATION
Where it started.
Influencer marketplace platforms convert on trust. The site has to read as legitimate to both sides of the marketplace, the influencer and the brand. Trust signals broken, value propositions unclear, user flows that dead end, all bleed conversion before the visitor even reaches a decision point.
Influsway came in with a working platform that was leaking conversion in ways the founder could feel but could not yet name. The brief asked for a conversion audit that names the leaks specifically and deploys the critical fixes fast enough to stop the bleed.
── WHAT WE BUILT
The build.
Twenty three point conversion audit covering landing pages, trust signals, value propositions, and user flow integrity. Each point documented with the specific issue and the specific fix.
Typo and copy clarity sweep across the entry surfaces. Marketplace platforms lose trust on typos faster than on missing features. Every typo on the landing pages flagged and fixed.
Trust signal repair across the platform. Missing schema, broken trust badges, unclear value propositions all identified and rebuilt.
User flow dead end resolution. Every flow that ended without routing the user to a decision point flagged. Critical flows rebuilt to carry the user through to action.
Critical fix deployment inside 48 hours. The most damaging issues fixed and shipped within two business days of audit delivery. The conversion bleed stopped fast.
── THE RESULTS
The numbers.
Audit scope
Twenty three points documented with specific fixes
from Founder feeling the leak without naming it
Critical fix deployment
Shipped inside 48 hours of audit delivery
from Issues sitting in a backlog
Trust signal integrity
Rebuilt across landing pages and core flows
from Broken across multiple surfaces
Engagement continuity
Converted into ongoing post audit work
from One off audit assumption
── WHAT MADE THIS WORK
The decisions behind it.
, 02/ 03
48 hour critical fix deployment changes the audit value proposition. The audit becomes the start of the fix, not the start of another backlog.
, 03/ 03
Conversion audits land harder when they are documented at the point level rather than the recommendation level. Specific issues. Specific fixes. No abstract advice.
── WHAT WE'D DO DIFFERENTLY
Twenty three point audits at this depth take more delivery time than a generic conversion review. The Influsway engagement required hands on testing across multiple user flow paths to surface the dead end issues. We absorbed that delivery time because the founder needed the specificity to actually act on the findings.
Client details anonymized under NDA. Detailed case studies with metrics available on request.
YOUR BUILD NEXT
Ready for results like these?
Tell us what is costing you money. We will show you what we would build to fix it.